Consultant for Hot Melt Adhesive Equipment, Hot Melt Applications and Adhesive System Development and Operation

Technical Consultant #1745


Expertise

  • Hot melt adhesive equipment specifications, marketing, hot melt training seminars and hot melt product development.
  • Restoration and refurbishment services for hot melt adhesive application equipment.
  • Direct sales of adhesive and liquid and hot melt adhesive application system in North America and Europe.
  • Applications and markets for liquid and hot melt adhesive systems.
  • Production of wet and dry wipes and similar disposable products.
  • Capital goods business and production management, production planning, process development, sales and marketing.
  • Documentation planning and development including policy, procedure, and instruction creation for ISO standardization.
  • Expert witness in areas related to hot melt adhesive equipment design and use.

Experience

Undisclosed Company, President/Managing Partner, 2006 - Present

  • Founded company that provides hot melt equipment specification and training services, process documentation, sales and market development programs, and development of strategies for business improvement and growth.
  • Added hot melt equipment sales and rebuilding services to company offerings.
  • Production of wet and dry wipes and similar disposable products.
  • More than doubled the installed base of wipes machines in North America in the first year of operation.
  • Grew the hot melt service, sales, and support business to approximately $400,000 annually by the second year.
  • Responsible for overall company management, sales, and marketing, with a staff of four full time employees, two part time employees, and several contract employees.

Newco Enterprises, Inc., Fairburn, GA, General Manager and Partner, 2001 - 2006

  • Management of operations, finance, sales, and marketing functions for privately-owned company with 19 employees.
  • Company provides high performance plasma coatings and restoration and refurbishment services for hot melt adhesive application equipment.
  • Increased sales 250% and tripled the customer base without increasing sales headcount.
  • Increased prospect and customer database from 400 to more than 2,500 contacts in five years through creation of interactive website and quarterly customer newsletter.
  • Established a production tracking system that met and exceeded customer expectations for lead time and quality during period of rapid sales growth.

Nordson Corporation, Norcross, GA, Sales and Marketing Manager, 1983 - 2001

Leadership of a 31-person multinational group with responsibility for:

  • Direct sales of adhesive and liquid application system in North America and Europe.
  • Aftermarket parts sales and marketing programs.
  • Service and support of installed equipment at North American manufacturers and their overseas subsidiaries.
  • Management of SAP-based operations department including North American customer service and global project management and technical support resources.
  • Product line management, communication tools, and advertising campaigns.
  • Development of strategic and operating plans for the global organization, and implementation of plans and budgets within North America and European sales force and global marketing organization.
  • Key management role in developing hot melt sales to the global disposables industry from approximately $3 million to more than $100 million.
  • Successful integration of two acquisitions, including development of a successful strategy that consolidated nearly 30 product lines to 13.
  • Negotiated multi-million dollar contracts with major clients in Europe and North America.
  • Managed hot melt equipment product lines from conception, through development, to market release and acceptance, through maintenance, and to obsolescence.
  • Effectively budgeted and controlled department expenses while meeting goals for domestic and international customer support, response times and accuracy, trade shows, advertising, and direct mail initiatives.

Gulf Oil Corporation, Norcross, GA, Engineering Technician, 1981 - 1983

  • Responsible for quality control, new product development and testing, field service and support for a manufacturer of large diameter polyethylene pipe.

Honors & Publications

Credentials

  • Recipient of the Product Development and Management Association Award for Product Development and Management Excellence, Georgia.

Publications and Patents

  • Presented many original technical and marketing papers at industry conferences in North America and Asia.
  • Published several articles in English and Chinese-language trade magazines.
  • Received seven (7) U.S. patents for adhesive application equipment designs and disposable diaper production processes.

Education

  • B.S. Journalism, (Cum Laude), St. Bonaventure University, St. Bonaventure, NY
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